⚡ WordPress Plugin
270% More Conversions
Backed by research from Northwestern University, BrightLocal, and Podium.
Social Proof Block adds a beautiful trust widget to any page in seconds. Show real avatars, star ratings, and user counts — right inside the WordPress block editor. No code required.
The Problem
Visitors don’t trust you yet. That’s the problem.
98% of people read online reviews at least sometimes. 57% won’t buy from a business with less than a 4-star rating. Without visible social proof above the fold, visitors bounce — no matter how good your product is.
Without Social Proof Pro
40%+
of consumers avoid buying products with no reviews at all. No trust signals means no conversions.
98% of people read online reviews at least sometimes, and 93% say reviews directly impact their purchasing decisions. If your landing page has zero visible social proof, you’re leaving money on the table.
With Social Proof Pro
270%
increase in conversions when five or more reviews are displayed, according to the Spiegel Research Center at Northwestern University.
Testimonials on sales pages increase conversions by 34%. A simple trust widget with real faces, star ratings, and user counts signals credibility instantly — visitors stay longer and convert faster.
TrustPulse
SaaS subscription from $5–$39/month. Adds external JavaScript to your site, requires an account, and caps you at visitor limits. All for a notification popup — not a trust widget.
NotificationX
Free version with Pro from $49/year — agency bundle hits $349. Built for FOMO notification popups, not a clean static trust widget you can drop into a hero section.
ProveSource
Another SaaS with monthly fees. Injects provesrc.js into every page, sends visitor data to external servers, and adds cookie consent headaches. Overkill for a simple trust badge.
Why Social Proof Works
The research is clear.
Real statistics from peer-reviewed studies, consumer surveys, and conversion research — and exactly why Social Proof Block exists.
“Including testimonials or reviews on landing pages can increase conversions by 34%. It’s the single easiest conversion optimisation you can make — and most sites still don’t do it.”
Invesp CRO research — Conversion Rate Statistics
“93% of consumers say online reviews impact their purchasing decisions. People follow people — when visitors see others have already signed up, the perceived risk of joining drops dramatically.”
Podium consumer survey — Trust Signals
“40% of consumers won’t buy products that have no reviews at all. I needed a simple way to show how many people were already using my plugin — not a full testimonial carousel, just a clean trust badge.”
WiserReview research — Zero Reviews Problem
“Purchase likelihood peaks at ratings between 4.2 and 4.5 stars rather than perfect 5.0 ratings. Consumers value authentic feedback over perfection — even imperfect social proof converts better than none.”
Spiegel Research Center, Northwestern University — Optimal Ratings
“Displaying reviews can increase conversion rates by up to 270% when five or more reviews are present. Social proof is most effective when placed near decision points, such as checkout buttons.”
Spiegel Research Center — Conversion Impact
“Positive ratings on Trustpilot increase the chance of sales by 67%. Customers are also willing to spend 31% more with a business that has excellent reviews. A one-star increase on Yelp leads to a 5–9% revenue boost.”
BrightLocal consumer research — Revenue Impact
Features
Social Proof Light. One Block Fully Customisable.
Available for FREE in the WordPress Plugin Directory
Just Search For ‘Social Proof Light‘.
👤
Custom Avatar Upload
Upload up to 10 custom avatar images directly in the block editor. Control size, overlap, border width, and border colour for a pixel-perfect look that matches your brand.
⭐
Star Ratings
Display 1 to 5 stars with a custom colour of your choice. A simple, universally understood trust signal that visitors process in under a second.
✏️
Custom Display Text
Write your own message — “Join 2,000+ happy customers”, “Trusted by creators worldwide”, or anything else. Full control over text colour and font size.
↔️
Flexible Layouts
Choose horizontal or vertical layout with left, centre, or right alignment. Fits naturally into hero sections, sidebars, pricing tables, and footers.
🎨
Native Block Editor
No shortcodes. No settings pages. Everything is configured directly in the Gutenberg block editor sidebar — exactly where you’d expect it to be.
🔌
Lightweight & Fast
No external scripts, no API calls on page load, no tracking. Just clean, server-rendered HTML. Zero impact on your Core Web Vitals.
Pro Features
Go further with Social Proof Pro.
Unlock Smart Automation and a Cleaner Frontend with a Pro licence.
🔍
Avatar Picker
Automatically detect Gravatar images for your users and browse an API-powered avatar library — all from the block editor sidebar. No more sourcing stock photos manually.
🔢
Auto User Count
Automatically display your total WordPress user count in the widget text. As your user base grows, your social proof updates itself — no manual edits needed.
✨
Branding Removal
Remove the “Powered by SubPress.io” link from the frontend for a completely clean, white-label social proof widget on your site.
🔄
Auto Updates
Receive automatic plugin updates directly through your WordPress dashboard. Your licence key connects to the update server so you’re always on the latest version.
How It Works
Add social proof in under 60 seconds.
01
Install the Plugin
Install Social Proof Block from your WordPress dashboard or upload the zip file. Activate and you’re ready to go.
02
Add the Block
Open any page or post in the block editor, search for “Social Proof”, and insert the block wherever you need it.
03
Customise It
Upload avatars, set your star rating, write your display text, and tweak colours and layout — all from the sidebar.
04
Watch Conversions Climb
Publish and your trust widget is live. Visitors see real faces and ratings instantly — building confidence before they even scroll.
Pricing
Free to start. Pro when you’re ready.
The Free Version Covers the Basic Essentials. Upgrade to Pro for Smart Automation and a Clean, Unbranded Experience.
Social Proof Pro
Everything in Free, plus smart automation and white-label branding.
- ✓ Everything in the free version
- ✓ Avatar Picker with Gravatar detection
- ✓ API-powered avatar library
- ✓ Auto User Count (live WP user total)
- ✓ “Powered by” branding removal
- ✓ Automatic plugin updates
- ✓ Priority support
FAQ
Frequently Asked Questions
Answers to the questions people ask most about Social Proof Block.
Is there a free version?
Yes. The free version includes manual avatar upload (up to 10 images), custom display text, star ratings with custom colours, full layout controls, and alignment options. It’s a fully functional social proof widget — Pro simply adds smart automation features on top.
What does the Avatar Picker do?
The Avatar Picker is a Pro feature that automatically detects Gravatar images for your WordPress users and lets you browse an API-powered avatar library — all directly from the block editor sidebar. No more hunting for stock photos or asking users to send you headshots.
How does Auto User Count work?
Instead of manually typing “Join 500+ users”, the Auto User Count feature dynamically pulls your total WordPress user count and displays it in the widget text. As your user base grows, the number updates automatically — you never need to edit the block again.
Does it work with my WordPress theme?
Yes. Social Proof Block is a standard Gutenberg block that works with any block-enabled WordPress theme. It renders clean, lightweight HTML with no external dependencies, so it integrates seamlessly with your existing design.
Will it slow down my site?
No. Social Proof Block renders server-side HTML with no external JavaScript, no third-party API calls on page load, and no tracking scripts. It has zero impact on your Core Web Vitals and page speed scores.
Can I use it on multiple pages?
Absolutely. You can add the Social Proof Block to as many pages and posts as you like, each with different settings if needed. Use one style in your hero section and a different layout in your pricing page — it’s entirely up to you.
What’s the “Powered by SubPress.io” link?
The free version displays a small “Powered by SubPress.io” link beneath the widget. It’s unobtrusive and helps support the plugin’s development. Pro users can remove this entirely for a completely white-label appearance.
Do I need the classic editor plugin?
No. Social Proof Block is built specifically for the WordPress block editor (Gutenberg). It requires the block editor to function and is not compatible with the classic editor.
How do I get updates with Pro?
Pro licences include automatic updates delivered through your WordPress dashboard — just like any other plugin. Enter your licence key in the plugin settings and updates will appear just as other plugin updates do.
Trust converts. Add social proof to your site today.
Drop a beautiful trust widget onto any page in seconds — no code, no subscriptions, no external scripts.
Free version available. Pro at 50% off for a limited time.